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Case study

LongeBlack

Luxury business branding firm based in Cairo. Specialists in legacy-building and brand architecture for sophisticated B2B and high-net-worth clients.

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Contributions

What I built, scaled, or owned.

  1. 01

    Digital Strategic Marketing

    20% increase in brand recognition and 15% increase in annual revenue. Introduced the firm to three new high-value industries, achieving 25% above expected sales targets within the first six months.

  2. 02

    Creative, UGC & Branding

    Directed rebranding yielding 50% improvement in brand advocacy. Enhanced premium positioning and increased consumer engagement.

  3. 03

    Market Research & Analytics

    Segmentation analysis and predictive analytics for trend forecasting, increased client retention by 15%.

  4. 04

    Event Marketing

    Organised exclusive events producing 30% increase in client acquisition and partnerships.

  5. 05

    E-commerce

    Improved conversion rates by 20% and attracted 25% increase in first-time luxury clients.

  6. 06

    Influencer & Affiliate

    50% increase in engagement on sponsored content; 30% increase in referred clients.

  7. 07

    Media Planning

    Lifted online engagement by 40% and organic search traffic by 35%.

  8. 08

    PR

    Secured 20+ high-profile media placements; 60% increase in brand mentions.

  9. 09

    Email Marketing

    45% open rate and 20% CTR; 25% conversion increase.

  10. 10

    CRM

    20% improvement in customer retention; 30% lift in upsell opportunities.

  11. 11

    Mobile Marketing

    70% increase in engagement and 40% increase in app-driven sales.

From the work

A look at the output.