MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

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Consistency is a strategy

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One short email a day on marketing and business, from years of doing the work.

Today · piece 1943

Easy to share, hard to sell

A useful idea spreads because it is easy to copy, and that is exactly what makes it hard to sell. A business needs something people would rather buy than copy.

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Earlier pieces, by

  1. Start by assuming they misunderstood
  2. Some hassles are the point
  3. The wait picks your customers
  4. The one bicycle
  5. Right on time as always
  6. Clean for whom
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