MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

Best-performing channel I’ve never paid for.

Consistency is a strategy

Days running
1,953

I value and respect your privacy.

One short email a day on marketing and business, from years of doing the work.

Today · piece 1953

Not all nonsense is the writer's fault

Some writing sounds like nonsense because the writer is hiding, and some because the reader would rather not follow. To tell them apart, ask whether anyone else understands it.

Read it →

Earlier pieces, by

  1. Spend loyalty on making things better
  2. Stop asking if it will work
  3. Learning starts before the lesson
  4. Slop is a choice, not a tool
  5. A hidden ad ruins the answer and the ad
  6. The sale is decided before the page
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