MadanyCo.™
A piece a day

I write here, every day.

Short pieces on marketing, business, and the craft of building things people want. Observed in the field. Written plainly. Published daily.

Since July 2021

A piece a day since July 2021.

Best-performing channel I’ve never paid for.

Consistency is a strategy

Days running
1,960

I value and respect your privacy.

One short email a day on marketing and business, from years of doing the work.

Today · piece 1960

We pay for the story that comes with it

Most of what we want is close to something we already own. The wanting comes from a story, and the story is the part we pay for.

Read it →

Earlier pieces, by

  1. Give people a way out
  2. Worry spreads fast, calm takes work
  3. Say something that could be wrong
  4. Following a trend means arriving late
  5. Make smaller promises and beat them
  6. You hand out status without noticing
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