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Case study

WILLNWILLY

Middle-East-based online service for FUT/FC coins on EA Sports' FC Ultimate Team, safe transactions, no-ban guarantee, taxes covered. Operating since 2020.

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Contributions

What I built, scaled, or owned.

  1. 01

    Digital Marketing

    Boosted online visibility by 50% through SEO and PPC; increased social media engagement by 45%.

  2. 02

    Public Relations

    40% increase in positive media coverage; enhanced brand image around promotional events.

  3. 03

    Email Marketing

    38% open rate and 10% conversion rate; improved lead-to-customer conversion by 20%.

  4. 04

    CRM

    Enhanced campaign effectiveness by 30%; 25% increase in repeat customers.

  5. 05

    Strategic Planning

    25% increase in customer engagement and 20% sales lift in the first year.

  6. 06

    Branding & UGC

    30% brand recognition improvement; 35% increase in campaign responsiveness.

  7. 07

    Market Research

    Identified trends; improved strategy effectiveness by 25% through data analysis.

  8. 08

    Event Marketing

    50% increase in event-driven sales.

  9. 09

    Influencer & Affiliate

    50% visibility boost; 35% sales increase. Affiliate programme generated 20% of online sales.

From the work

A look at the output.